Empowering Our Aging Population with Voice Assistant Enabled Hearing Aids
I published an article for Voicebot.ai late Friday afternoon around the evolution of hearing aids and how they’re beginning to serve as a home to voice assistants like Siri, Alexa and Google. This is a topic I’ve been thinking a lot about for a while now, as it was what led me to finding the #VoiceFirst community after I began to realize that hearing aids’ Bluetooth connectivity would open the door to a multitude of new features and use cases.
I believe that this aspect to hearing aids will not only be appealing, but also empowering, especially to the cohort who is most susceptible to hearing loss – our older adults due to age-related hearing loss. There are a number of potential reasons why hearing aid adoption has historically been as low as it has (price & stigma to name a few), but ultimately, the consumer is not seeing enough value in the devices to compel them to purchase, which is why the hearing aid sales cycle tends to be around 7 years. As hearing aids begin to experience their “iPhone moment” as a product category, by truly becoming computerized, the hope is that the value proposition will only get stronger, and therefore more compelling.
-Thanks for Reading-